Why should you consider using OpenCart for your eCommerce site? A guide

Published 1 year ago
Opencart development


OpenCart is quite easy-to-use and navigate, and the most popular among start-ups and small businesses. Let’s discover the awesome features of this platform.  

If you own a start-up and want to start an eCommerce store, you would like to go for an open-source platform. It only makes sense, right? Well, you are right, but there's a slight issue. 

You will find many such platforms, OpenCart, being one of them. It has a massive community, ready to help both experienced coders and novices out. 

This is why OpenCart Development in Australia is so popular. Today, we will be going through the features list of OpenCart, and see why it is the best choice for your business. 

OpenCart features are mentioned below:

  • No limit on product categories (create unlimited categories and subcategories) 

  • Unlimited number of products

  • Multiple store management 

  • Storefront customizations 

  • Multiple admin setup (can support multiple admin dashboards)

  • Affiliate marketing (built-in)

  • Rewards 

  • Discount and coupons 

  • Ratings, reviews, and comments 

  • Digital downloads 

  • Multiple language support (more than 40 languages!) 

  • Multiple payment gateways (more than 36, including PayPal, Amazon Pay, etc.)

  • Easy checkout ( for both registered and guest users)

  • Support for recurring payments 

  • Sales reports 

  • Marketing campaign tracking 

  • Email verification 

  • Shipping 

  • Automatic product listing 

  • In-person selling

  • Marketing modules 

  • Price comparison and side-by-side product comparison 

  • Product upload by costumers

  • SEO (Search Engine Optimization) features 

  • Multiple add-ons 

  • Technical Support and maintenance 

  • Responsive design 

  • Multiple customization support

  • Time-efficient     


OpenCart is quite easy-to-operate, and install on any system. All these features make it the perfect choice for small and medium scale businesses. So, you have understood the reasons for choosing the OpenCart platform for your business. 

We will compare OpenCart to other existing eCommerce platforms, WooCommerce, Shopify, Magento, etc. Let's consider these points. 

  • Ease-of-use        

OpenCart and Shopify rank higher in this aspect than the others. OpenCart offers an intuitive interface, which can put your inhibitions at ease. WooCommerce is slightly difficult to navigate than OpenCart. And Magento requires quite a bit of coding to set up the shop. 

  • Pricing

This is where OpenCart rocks are the primary reason behind the popularity among small businesses and start-ups. You can use more than 13000 extensions offered by this platform, most of them are free. You may have to spend some money to use the advanced features though. 

WooCommerce is a free plug-in from WordPress. In this platform, too, you can pay an amount to enjoy the premium features. But the cost may differ. The same thing can be said about Magento too. Shopify, on the other hand, offers a free plan for 14 days. After that, you have to pay; otherwise, you cannot continue using this platform.  

  • SEO (Search Engine Optimization)

SEO is an essential aspect of today's eCommerce business, and no one can ignore that. OpenCart, as well as Magento, offers moderate SEO services. WooCommerce and Shopify hold a better rank in this aspect. Despite the moderate SEO functionalities, OpenCart offers a high-end solution that efficiently runs an eCommerce business. 

Experts can implement meta tags (meta keywords and descriptions), and category pages. You may add SEO plug-ins to boost the SEO performance of the site. 

  • Support 

In this aspect, OpenCart is considered a winner (as it offers free and paid services). The community support is quite dedicated and supportive. WooCommerce offers moderate services, and Magento and Shopify are considered as the top contenders too.  

  • Blogging

You may need to consider the aspect of blogging if you want to enhance the scope of your business. OpenCart offers different plug-in options, which can be used for blogging. WooCommerce, Shopify, Magento offers similar platforms. 

Why should you contact OpenCart developers, instead of setting a store by yourself? 

  • Although it is easy-to-use and install, you may not know the technicalities. So, you may not know how to create a store that can attract your customer’s attention. 

  • If needed, developers can tweak the existing features to suit your business requirements. This is something you cannot do on your own. 

  • They will make sure that there are no errors, and no security concerns either.

  • Developers will make sure that your site is well-maintained and updated regularly.    

  • With their help, you will have complete control over your shop. OpenCart offers a lot of flexibility to users; this is something quite missing in different platforms.

  • Saves time and money  

If you ask the developers to set up the store for you, use their knowledge to your advantage, to get the maximum success with the project. Also, you can save a considerable amount of money and time with their help.   

So, do you want help with OpenCart eCommerce development? Are you looking for a company with expertise in this department? Then you must consider My Programmers. It is an Australia-based IT (Information Technology) company, offering eCommerce development among its services. 

Why would you choose My Programmers? 

  • It’s a company having years of experience in this matter. 

  • Have a team of experienced developers who are aware of the latest news and technologies. 

  • The team members use only these technologies to deliver the quality service you would expect from us. 

  • We rely on communication, be it communication within team members, and communication between clients and developers. 

  • We are transparent and honest. We will tell you what we can or cannot do upfront. 

  • Also, we will tell you if your project idea is viable or not. 

  • You can check the range of our skills from our portfolio and see what we have achieved. 

  • Check out the stellar reputation we have. Read awesome reviews, ratings, and comments provided by our customers.  

  • We will deliver the project within time, as previously discussed in the first meeting. 

  • We offer cost-effective solutions so that you don’t go bankrupt.              


Now, as we are wrapping up the article, here are the key takeaways:

  • OpenCart is an open-source platform, so it’s free to use. 

  • It offers customization options and is quite secure against external threats. 

  • It is SEO-friendly, so you don't want to worry about visibility.

  • It is cost-effective and time-efficient 

  • No limit on product categories and the number of products 

  • Multilingual support and multiple payment gateways 

  • Sales report and marketing modules

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